Your silos shouldn't
be strangers.
Every enterprise runs on silos.
DecisionOps runs above them.
r4 is the company that built it.
Organizations don’t lack data. They lack the ability to act across boundaries –– between departments, systems, and missions.
r4 Decision Operations connects functions across the organization and drives coordinated action in real time.
The silo problem is a yield problem.
Enterprise Yield means making more from what you already have.
Every gap between silos leaks Enterprise Yield — quietly, continuously, and at scale.
Cross Enterprise Management.
Cross Enterprise Management is the discipline of running the enterprise as one connected system, not a collection of independent functions. DecisionOps is the software category that turns that idea into action.
r4 XEM® is the DecisionOps Engine for Cross Enterprise Management, connecting every function to a predictive digital twin of the enterprise and driving coordinated action in real time.
This isn’t just a technology shift. It’s a fundamentally better way to manage the enterprise. A better way to AI.TM
Introducing XEM Actus.
AI for DecisionOps.
Fifth generation. Built on decades of Enterprise Yield.
XEM showed you the actions to take.
XEM Actus makes them happen.
Available Fall 2026
Built on the Principles of Enterprise Yield
r4 was created by the founders of Priceline. Connecting demand, supply, and decisions across complex systems is the principle behind how we think and how we build.
More than 30 years ago, the Priceline team created a dynamic decisioning system that turned empty seats into new profit and changed how an entire industry operates. r4 was built to bring that same thinking to every modern organization.
Every enterprise has capacity it isn't using. Revenue it isn't capturing. Yield it isn't seeing.
Cross Enterprise, Across Industries.
See what XEM can do for you.
Schedule a consultation and see how quickly XEM can deploy for you.